【新潟】ファッションとカルチャーが交錯する放課後の溜まり場After School
I changed my clothes. This is cute. This looks cute when viewed from the side. This colour is lovely. It’s summer now so the colors are cool. This one has an outdoor element to it. Take a look at this. The feel of this ivy is amazing. This is cool. The atmosphere is lovely and reminds me of a place you’d find in LA. This is a select shop called AFTER SCHOOL. This time there are three stylings, so I’m off. Hello. Thank you for your time today. I’m NEBASHI, the director of AFTER SCHOOL. Nice to meet you. I’m MARUYAMA, a staff member at AFTER SCHOOL. Nice to meet you. I heard that AFTER SCHOOL has been in operation for a long time. How long has AFTER SCHOOL been running? AFTER SCHOOL has been in business for 12 years. AFTER SCHOOL is a uniform shop based on the concept of a school that offers lifestyle suggestions centered around fashion and culture. What is the school concept? As the name “AFTER SCHOOL” suggests, AFTER SCHOOL is based on the concept of after school. AFTER SCHOOL is a social space where you can learn about entertainment, fashion, music, and culture from your seniors, which you can’t learn in school classes. It has the feel of an old clothing store. It’s like going to a clothing store and learning from the sales clerk. Is it like making friends in the fashion industry and having more fun with fashion? You’re right. As your juniors, we will learn from you. please. I will humbly learn from you. Where do I go from? What’s it like here? This is the entrance to the store, so it’s where he’s most passionate about it. This is where the brands I mainly deal with are lined up. SASQUATCHFABRIX, MIDORIKAWA, FUMIKA_UCHIDA, TAN. What is the ratio between men’s and women’s? Nowadays, the ratio of men’s clothes is 70:30 overall. SASQUATCHFABRIX is from Niigata. AFTER SCHOOL has ties to Niigata and deals with SASQUATCHFABRIX. This is an open-collar outfit that AKECHI would probably like. This is a sexy outfit. There are a lot of patterned and embroidered clothes this season. The patterned clothes are classic and look like something you might find in a thrift store. This shirt incorporates Mexican hoodie details. This is clothing in Rasta colors that are typical of SASQUATCHFABRIX. SASQUATCHFABRIX is a brand that incorporates ethnic culture into fashion. The material of this outfit feels cool and light. This outfit makes me feel free. This is the clothing that NEBASHI also wears. Is that this? MIDORIKAWA’s clothes are popular. MIDORIKAWA is a popular brand and is one of the main products we carry in our store. This is a decorative garment, with lots of embellishment. This detail makes it look feminine. This one also has lots of embroidery on the back. This has a nostalgic feel to it. Is this shirt MIDORIKAWA? This shirt is from MIDORIKAWA. MIDORIKAWA is famous for its ribbon tape. Most of the clothes with strings are from MIDORIKAWA. NEBASHI does not appear to be married and has a 3-year-old son. NEBASHI is a miracle dad. Is that a show that airs on Sunday mornings? Is it a stick-wielding show? MIDORIKAWA has a wide variety of clothing. What kind of people are MIDORIKAWA clothes popular with? MIDORIKAWA’s clothes have a historical men’s clothing and elegance to them. MIDORIKAWA is unique and you won’t find anything else like it. MIDORIKAWA clothing is a brand that is popular with people who value an original atmosphere. MIDORIKAWA limits the number of stores that stock its clothing. MIDORIKAWA has a branding and limits itself to stores that can convey its worldview, so there are few stores where you can see it within Tokyo. MIDORIKAWA clothes are available in our favorite stores. This is clothing from MIDORIKAWA. This dress uses lace. This outfit is characterised by its delicate details. This is my favorite FUMIKA_UCHIDA. This is clothing like a skin or a body suit. This is a standard item of clothing from FUMIKA_UCHIDA this season. FUMIKA_UCHIDA’s clothes are characterized by revealing clothing such as bodysuits. This is a change from the previous material. This garment has a wax coating, giving it a firm, paper-like texture. This is a cotton material, so you can enjoy the texture of natural fabric. I like the clothes from FUMIKA_UCHIDA, many of which are made from unknown materials. This is a garment that uses cotton tape to create a folder top. This can be layered over a t-shirt, under a jacket or shirt. Is this TAN clothing? TAN is a knitwear brand. This may be the first time a knitwear brand has appeared on Rei Shito’s channel. I have the impression that TAN is a mature woman. TAN is a brand that specializes in knitwear. This is a top that you can use to match with any shirt you already own. I can pair this with any Oxford shirt I own. These are sleeves that can be layered with a variety of outfits. what is this? This is a bonded garment that is under tension. Starting this season, TAN is offering products that incorporate not only knitwear but also space. I didn’t expect that. Are there any items among these that you use in your styling? Here are my styling items. This is a top from FUMIKA_UCHIDA. You can use this top to create your own style. I changed my clothes. This is cute. This looks cute when viewed from the side. This dress has a nice open line that gives a slight glimpse of your back, making it feel sexy and lovely. What is this innerwear? This is a flower-based camisole from FUMIKA_UCHIDA. This gives a glimpse of the lace fabric. what is this? This is an OVERNEATH bra. This is an accent color that acts like an accessory to accentuate the simple blue and white styling. These pants feel good. These pants are wide size. what is this? This is Tanaka denim. This is TANAKA, a popular brand for their denim. When it comes to denim, TANAKA denim is famous. TANAKA denim is one of the most popular brands in the denim world. The jeans that NEBASHI is wearing are TANAKA. The selvedge parts of this denim resemble side lines. This is denim that I chose because I love denim. Is this still in stock? TANAKA denim is not available this season. AKECHI really wanted this. This belt is interesting. What is this belt? This is an UNUSED leather belt. What does your next rack look like? This is an UNUSED piece of clothing that I have been selling for many years. It’s the same brand as this belt. UNUSED is a popular brand. UNUSED seems to be popular among adult men. UNUSED remains extremely popular. UNUSED clothes are not flashy. The only brand I can think of that keeps customers interested and keeps them fans is UNUSED. UNUSED’s clothes have a backbone of second-hand clothing, but also combine new elements that are not second-hand. This is a strange texture. This is processed after bleaching. This leather badge has a texture similar to that of a used garment. You won’t find this in a thrift store. UNUSED clothes are exquisitely crafted. what is this? This is a UNIVERSAL PRODUCTS. This is the private brand of the select shop 1LDK. This is a basic tailored outfit. This is an UNUSED garment. AKECHI likes this outfit. I think AKECHI will like this outfit. This rack contains clothes styled by AKECHI. It’s this shirt. This is the shirt I found. I’ll be styling this shirt. thank you. How about this? This is the styling I came up with. This silhouette has a modern feel. This UNUSED shirt comes in a wide body size. Lace shirts give off a classy impression. This sizing has double pockets and can be worn casually and in a mature style. The feature of this style is the interesting accent color on the inner layer. This is a striped shirt from this season’s SASQUATCHFABRIX that I think is a masterpiece. This garment has a horizontal wavy striped pattern that continues to the hem. This looks like the striped pattern you see after you’re drunk. This is a futuristic design. This is a classic styling of a white shirt, striped pattern and corduroy pants. This is combined with a wavy striped pattern and lace shirt, giving it an AFTER SCHOOL feel. These are UNUSED corduroy pants. This may look ordinary, but it has some quirks. These appear to be faded black corduroy pants, but they have been bleached. This has uneven coloring, and the bleached look changes when light hits it. This may appear a different color when viewed outside. These loafers are a collaboration between MIDORIKAWA and the shoe brand SUICOKE. These are loafers that can be worn like sandals by stepping on the heel. How about this? Even I can come up with the styling of a white shirt and corduroy pants. I had no idea about styling with a striped pattern. I thought the color combination was interesting. what is this? This is a watch brand called VAGUE WATCH CO. Is this the watch you wear? This is stretchy. It has an extension belt, making it easy to put on and take off. This was sold in the United States during the mid-century period around 1950. This would also look good on Rei Shito. This can be made to fit your arm better by removing the links. This is an antique looking design. The concept of VAGUE WATCH CO is to make it easy to experience antique watches. what is this? These are accessories from a London streetwear brand called ARIES. I’ll show you some other clothes later. The brand logo of ARIES accessories is based on a temple pillar motif. This one comes in gold and silver so it looks easy to use. These sunglasses are a must have for this time of year. This is JACQUES DURAND and RETROSUPERFUTURE. I carry two brands. JACQUES DURAND is a classic, intelligent and elegant brand. RETROSUPERFUTURE is a brand that offers a street-style atmosphere with a sharp, modern feel. These sunglasses look good on me. These sunglasses have a square shape. This fits well on the face. AKECHI looks normal. JACQUES DURAND sunglasses look great on AKECHI. JACQUES DURAND sunglasses give me a sense of security compared to the previous pair. what is this? This is a KOTA GUSHIKEN product. This is everyone’s favorite KOTA GUSHIKEN. I’ve been seeing KOTA GUSHIKEN’s clothes a lot lately. I felt a little strange when I first saw it, but I gradually grew to love it. What’s great about this is that you can’t tell whether it’s good or bad. This is a thin, see-through garment. This is the front of the dress. This is the back of the dress. This is amazing. The pants that MARUYAMA is wearing are from the KOTA GUSHIKEN brand. These are this season’s shorts. This is sheer and cute. This is a jacquard knit garment featuring a landscape painting by the famous artist EGON SCHIELE. This designer loves art, so every season he releases products that incorporate famous artworks such as the Mona Lisa into clothing. I returned to the ladies’ booth. What does this feel like? Clothes from TAN, OVERNEATH, PAPIER, and LITTLE SUZIE are available here. This is something you can add to or layer with a T-shirt during the summer. This is a lightweight layering piece for summer. This is a brand called PAPIER, inspired by children’s clothing and vintage wear. This outfit was inspired by overseas swimwear. This is an old-fashioned swimsuit. This is a sheer skirt or an outfit that can be layered. Simply pair this with denim for a classy accent. Are there any clothes you’d like to style among these? I’ll mix and match these outfits. I see that styling. Rei Shito has grown into a refreshing and mature woman. This has a nice color. This is a cool style for the summer season. This time I went for a summery layered style that suited the season. This is a layered style, but because it’s transparent it gives off a cool vibe. The back is see-through. This is a TAN jacquard knit. This is a PAPIER top. This is a bodysuit, not a t-shirt. What are these pants? These are slacks from FUMIKA_UCHIDA. These pants have an outdoor feel and are made from mesh fabric. If you zip all of these up, the silhouette of your pants may change. I’m wearing boots right now so this length is just right. Take a look at this. This pocket has mesh. what is this? This is an UNUSED mini bag. This is a mini bag made from vintage Levi’s 501 fabric. This is TANAKA clothing. It is said that TANAKA’s clothes are the best when it comes to designer denim. This is available in various types. The most signature item is the trouser-style denim design. This denim is based on the shape of beautifully wearable slacks. This is a baggy silhouette denim. Is this the denim I just wore? This is denim with flared hems. It’s higher at the back. This is denim with a difference between the front and back. This makes your butt look pretty when viewed from behind. There is a reason why this line exists. This is what your butt looks like when you wear this. Does this series come in darker colors? This also comes in black variety. Have you been wondering about the black varieties of AKECHI lately? I’ve been interested in black varieties lately. The black denim is beautiful and stylish. Let’s finish this introduction quickly. AKECHI prioritizes personal try-ons over video shoots. You try this on. These are this season’s double knee work pants. This is nice. When you wear TANAKA jeans, your legs will look longer. Wearing this will make you look stylish. What does this feel like? This is ARIES’ clothes. This is the accessory brand I saw earlier. ARIES is a London streetwear brand. ARIES produces all of its fabrics in-house, and the fabrics are of high quality. ARIES is a brand with a good balance between design and graphics. This costs 22,000 yen. This outfit has been faded. This has a worn texture like that of old clothing. what is this? This is a brand called BETA POST. The brand concept of BETA POST is to make people wonder, “What is this?” This is a vest, but it can also be used as a bag. You transform this. This dress has a zipper. This outfit can be transformed into a bag by zipping it all the way down. This is a specification we like. I want to try this in the supermarket. I don’t need a bag. I want to show this to the cashier. what is this? This is a hoodie. This is designed to be able to sleep. This outfit contains a pillow. Now let the air in and then put it back in place. This can be used while lying face down on the pillow. The theme of this season is laziness, taking a break, and then working hard. It’s a positive break. It feels like recovery. There is a kind of secret room at the back. In the back there are specialty brand clothes. This is the pajama brand NOWHAW. This is an outfit that can be worn outside. Is this a different color of that outfit? I’m wearing black linen pajamas. This texture seems like it would be comfortable to sleep on. I choose fabrics mainly for sleeping. Do you only think about sleeping? Is this a fancy bedding store? AFTER SCHOOL is after school, so there’s nothing we can do about it. I get sleepy after school. what is this? This is a brand of flannel shirt. Does this brand only make flannel shirts? The designer of this brand loves flannel shirts and wears them all year round. This is lightweight so you can wear it throughout the season, and the fabric is thinner than my old clothes. This outfit has a clean feel. There are various types of this. This is a tanned outfit. This is a western distressed outfit. This is a boxy silhouette shirt made of rayon. This brand varies its offerings based on fabric and texture. thank you for your hard work. I had fun. I thought AKECHI was a new discovery. This is a wave line. I felt like I had taken a step up. I like FUMIKA_UCHIDA and haven’t seen it in a while, so I was glad to be able to check it out. I’ve only been looking at second-hand clothes lately, so I haven’t checked out any new clothes. Here’s a report from AFTER SCHOOL. AFTER SCHOOL will be renovating its interior and reopening in the autumn, which will see the addition of new brands. The date of AFTER SCHOOL’s reopening will be announced on INSTAGRAM. You should check it out. I looked at a variety of products, but which item caught your eye? You write it in the comments section. It could even be a love letter to the two of you. thank you. There are two good looking guys in AFTER SCHOOL. See you in the next video. Goodbye.
【レイのひとりごと】
「当たり前なのかもですが『経験』て、お金じゃ買えない価値ですね…って改めて思う昨今です」
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【新潟vo.1 古着屋「mushroom」の動画】
【新潟vo.2 古着屋「FRUiT VINTAGE」の動画】
【新潟vo.3 セレクトショップ「TADAYOI」の動画】
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0:56 After Schoolとは
2:22 Sasquatchfabrix.
3:05 Midorikawa
5:01 FUMIKA_UCHIDA
5:52 TAN
6:50 スタイリング①
8:30 UNUSED
9:20 UNIVERSAL PRODUCTS.
9:42 スタイリング②
11:48 VAGUE WATCH CO.
12:23 Aries
12:53 Jacques Durand
13:01 RETROSUPERFUTURE
13:36 Kota Gushiken
14:57 papier
15:11 Little $uzie
15:20 スタイリング③
16:40 TANAKA
18:35 beta post
19:57 NOWHAW
20:37 Rafu
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【シトウレイ】
日本を代表するストリートスタイルフォトグラファー／ジャーナリスト。
石川県出身。早稲田大学卒業。
被写体の魅力を写真と言葉で紡ぐスタイルのファンは国内外に多数。
毎シーズン、世界各国のコレクション取材を行い、類稀なセンスで見極められた写真とコメントを発信中。
ストリートスタイルの随一の目利きであり、「東京スタイル」の案内人。
ストリートスタイルフォトグラファーとしての経験を元に
TVやラジオ、ファッションセミナー、執筆、講演等、活動は多岐に渡る。